4/5/17
| 00:24:15
Logos: Enacting persuasion in televised business discourse
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Prof. García Gómez considers the different information-processing constraints at play in comprehending elicitations and responses and their role in the persuasive success of arguments. More specifically, he examinse the pragma-discursive strategies employed by a panel of English and Spanish business experts in negotiating a business proposal with an entrepreneur in a media driven event.
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Autor: Antonio García Gómez Catedrático de Filología Inglesa , Universidad de Alcalá de HenaresRealizador: Fran Alemán Columbrí realizador, UNED Media, UNEDLicencia: Copyright (Licencia propietaria)Visto: 73 veces